Who We
Are
Everything we do is founded on exceeding our clients’ expectations to deliver the unexpected. Oftentimes that means getting mass media coverage, social impressions, and engagement, and other times it’s about curating unique experiences, creating special content and messaging, orchestrating large-scale events and stunts, or securing influencer and celebrity-driven partnerships that speak to specific niche audiences. We aim to generate conversations that resonate, heighten awareness and influence consumer perceptions, and when necessary, create urgency around a specific call-to-action.
We’ve come a long way since our humble beginnings in our founder’s garage in 2003, and as our clients’ needs and objectives have changed and expanded, so have our capabilities evolved over time. We started with a singular focus on entertainment and while we remain one of the top independent agencies in Hollywood, we also have cultivated a reputation as one of the fastest-growing, strategic, and creative consumer, lifestyle, and multicultural marketing agencies in North America. We are proud of our track record and are excited to continue paving new roads on a regular basis.
Brand and Campaign Strategy
Earned Media and Publicity
Influencer Marketing and Celebrity Seeding
Digital and Social Media
Events and Experiences
Talent Engagement
Marketing Partnerships
Content and Mailer Creation and Specialty Gifting
Multicultural Marketing
Creative Services and Advertising
Corporate and Diversity, Equity and Inclusion (DE&I) Communications
Film and Television Marketing
Brand Building and Reputation Management
Media & Entertainment
Health & Wellness
Food & Beverage
Consumer Products
Technology
Sports
Education
Travel
Beauty
Telecommunications
Etienne Hernandez-Medina
Founder + CEO
Jennifer Becerra
Partner, Chief Strategy + Creative Officer
Aimee Thompson
Executive Vice President, Global Communications + Chief People Officer
Daniella Villegas
Senior Director, Entertainment Communications
Ana Lucia Bustamante
Director, Entertainment Communications
Mando Compean
Director, Partnerships + Social Media
Sharon Ezra
Director, Finance + Operations
Samantha Moore
Associate Director, Retail + Innovation Communications
New business inquiries:
Influencer partnerships and collaborations: