Who We
Are
Everything we do is founded on exceeding our clients’ expectations to deliver the unexpected. Oftentimes that means getting mass media coverage, social impressions, and engagement, and other times it’s about curating unique experiences, creating special content and messaging, orchestrating large-scale events and stunts, or securing influencer and celebrity-driven partnerships that speak to specific niche audiences. We aim to generate conversations that resonate, heighten awareness and influence consumer perceptions, and when necessary, create urgency around a specific call-to-action.
We’ve come a long way since our humble beginnings in our founder’s garage in 2003, and as our clients’ needs and objectives have changed and expanded, so have our capabilities evolved over time. We started with a singular focus on entertainment and while we remain one of the top independent agencies in Hollywood, we also have cultivated a reputation as one of the fastest-growing, strategic, and creative consumer, lifestyle, and multicultural marketing agencies in North America. We are proud of our track record and are excited to continue paving new roads on a regular basis.

Brand and Campaign Strategy

Earned Media and Publicity

Influencer Marketing and Celebrity Seeding

Digital and Social Media


Events and Experiences

Talent Engagement

Marketing Partnerships

Content and Mailer Creation and Specialty Gifting

Multicultural Marketing

Creative Services and Advertising

Corporate and Diversity, Equity and Inclusion (DE&I) Communications

Film and Television Marketing

Brand Building and Reputation Management

Media & Entertainment

Health & Wellness

Food & Beverage

Consumer Products

Technology

Sports

Education

Travel

Beauty

Telecommunications

Etienne Hernandez-Medina
Founder + CEO

Jennifer Becerra
Partner, Chief Strategy + Creative Officer

Aimee Thompson
Executive Vice President, Global Communications + Chief People Officer

Daniella Villegas
Senior Director, Entertainment Communications

Ana Lucia Bustamante
Director, Entertainment Communications

Mando Compean
Director, Partnerships + Social Media

Sharon Ezra
Director, Finance + Operations

Samantha Moore
Associate Director, Retail + Innovation Communications





















































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